Web Design & DevelopmentFintech
Client
Nova Finance
Year
2025
Website DesignWeb DevelopmentConversion Optimization
The Challenge
Nova Finance had a dated web presence that failed to communicate trust and innovation to their target audience of millennial investors. Conversion rates were below industry average at 1.2%.
The Solution
We redesigned the entire digital experience from the ground up — a bold, dark-themed interface with smooth micro-interactions, real-time data visualizations, and a streamlined onboarding flow that reduced friction at every step.
The Results
3.8% conversion rate (up from 1.2%)
42% increase in time on site
67% reduction in bounce rate
Featured in Awwwards SOTD
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